The Retention Stack: a 6-step framework built on a decade of running Adore Me's VIP program on millions of transactions. Free. Actionable from page one.
One email. Immediate download. No follow-up spam.
No spam. No nurture sequence. Just the playbook. One follow-up email, only if it's directly relevant to your brand.
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Book a 30-minute demoInside the playbook
Why this playbook exists
In 2012, Adore Me's team faced a problem nobody had solved: how do you build recurring revenue in a category where customers don't want replenishment? Their answer was a store-credit membership tested across millions of transactions. It became one of the most successful VIP frameworks in DTC history.
After selling Adore Me to Victoria's Secret, the founders built Subscribfy so any Shopify brand could replicate what they'd spent a decade perfecting. This playbook is that knowledge, compressed into an actionable guide.
"A customer who pays to belong and accumulates points toward a reward is the hardest customer to lose you can build."
Real brands. Real numbers.
Of shoppers opt into Dossier+ at checkout. One of the highest opt-in rates recorded for a paid membership program.
LTV uplift from members vs non-members, achieved within 9 months of launching the combined stack.
Revenue generated with the membership after launching Madam Glam VIP Club. Same system.
30 minutes. We map your current program against the 6-step framework and show you the gaps, with real numbers from brands in your vertical.
6 actionable steps. Free. No strings attached.